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Learn how an employee rewards program can boost sales and drive MSP growth.

Employee satisfaction is a profit driver. Engaged teams close more tickets, deliver exceptional service, and stay with your MSP longer.

Yet, disengagement remains a massive challenge. A 2022 Gallup poll found that only 32% of employees are actively engaged, while 17% are actively disengaged—a costly reality that stunts growth, lowers customer satisfaction, and results in higher employee turnover.

The stakes are even higher for managed service providers (MSPs). You need techs who are laser-focused on response times, ticket resolution, and client satisfaction—all while navigating a competitive talent market.

So, how do you keep them motivated and performing at their best?

Enter employee rewards programs.

A well-structured recognition program can be the game-changer your MSP needs, turning satisfied employees into high-performing teams andrevenue-generating powerhouses. Let’s break down how to build one that actually moves the needle.

3 Keys to an Effective Rewards Program

A rewards program that creates real impacts has three crucial parts: gamification, instant recognition, and client involvement. Here’s how each creates results:

1. Gamification: Turning Metrics into Motivation

Gamification is about making performance measurable, competitive, and fun.Teams that can track their progress in real time are more likely to push themselves to excel. MSPs leveraging gamification see increased ticket resolution speed, better CSAT scores, and stronger engagement.

Key gamification elements:

• Leaderboards: Track performance in areas like response time, resolved tickets, and client satisfaction.
• Points & Badges: Reward behaviors that matter, from closing tickets quickly to getting positive CSAT responses.
• Contests & Challenges: Encourage friendly competition around key business goals.

2. Instant Recognition: Reinforce the Right Behaviors

Recognition should be automatic, real-time, and tied to performance metrics. MSPs don’t have time for manual pat-on-the-back programs. Your techs need to see immediate results when they do something great.

With tools like Crewhu, MSPs can automate recognition based on PSA data, awarding badges, points, and rewards when techs:

• Receive a 5-star review or positive CSAT
• Meet or exceed response time goals
• Go above and beyond in customer service
• Or other metrics you set

And the gamification and rewards don’t stop there. Apps like Bonusly, Recognize, HeyTaco, and Sweet Kudos allow you or your employees to send badges and recognitions to individuals or groups. 

• Integrate the app within your communications channels.
• Configure the types of recognitions you want to employ.
• Set up the types of rewards you want to give out.
• Advertise and encourage everyone to use the app.

3. Client Involvement: Let Customers Fuel the Feedback Loop

Your clients are your best asset when it comes to keeping your techs engaged. Direct customer feedback not only helps improve service quality, but also serves as a built-in recognition system for your team.

Clients can leave instant feedback on service interactions with platforms like Crewhu, which triggers automatic recognition and rewards for techs who deliver exceptional service. This creates a continuous loop where happy customers = motivated employees = more happy customers.

How an Employee Rewards Program Impacts Your Bottom Line

Have you stopped to think about how engaged (or disengaged) employees impact your bottom line as an organization? Here are a few things to keep in mind: 

1. Clear Goals = Higher Performance

Employees who know exactly what they’re working toward and see real-time rewards are naturally more engaged. Rewards drive action, whether it’s hitting response time SLAs or boosting CSAT scores.

2. Better Service = More Referrals & Revenue

MSPs that implement structured recognition programs report higher customer retention and increased referrals. Why? Because engaged employees deliver better service, and better service leads to more business.

3. Lower Turnover = Lower Costs

Recruiting and training techs is expensive. Employees stay longer when they feel valued and motivated, reducing costly turnover and maintaining consistency in customer service.

The Science Behind Rewards and Incentives

So why do incentives and rewards programs work so well? The short answer is they tap into core human motivators:

• Recognition
  Everyone, including employees, want to feel valued. Those who know they are contributing to the company's success and making meaningful contributions to the results will be more engaged.
• Achievement
  People thrive on hitting goals and winning. Recognition from management and peers validates their hard work and accomplishments.
• Tangible rewards
  Whether it’s gift cards, Crewhu Bucks, or public praise, incentives drive engagement and inspire people’s basic human desire to acquire rewards.
• A sense of purpose
  When your team sees their contributions impacting company growth, they’re more invested in success. This can significantly boost their performance and morale.

Ready to Level Up Incentivize Your MSP?

The best MSPs don’t just measure performance, they motivate it. If you want to scale your business, reduce churn, and build a team that’s engaged and performing at their peak, it’s time to implement a next-level rewards program.

Contact Crewhu today to book a demo to see how automated recognition, gamification, and client feedback loops can transform your MSP’s culture and bottom line.